Hello there.

Juan Restrepo.

I am a design leader working at the intersection of industrial design, brand, and experience.

Over the past decade, I’ve helped consumer product companies transform market opportunities into commercially successful products through industrial design, innovation strategy, and brand development.

My work spans healthcare, consumer electronics, home appliances, and FMCG, leading multidisciplinary product development from opportunity identification to commercial launch across Europe, Asia, and Latin America.

I combine industrial design expertise with strategic thinking to build products, portfolios, and innovation roadmaps that create long-term business value.

Selected projects

Dwo rethinks how cooking appliances occupy kitchen space. Its dual-orientation design combines multiple cooking methods while reducing countertop footprint and appliance clutter.

Dwo rethinks how cooking appliances occupy kitchen space. Its dual-orientation design combines multiple cooking methods while reducing countertop footprint and appliance clutter.

SPOT is a smart induction cookware set with real-time sensing technology that helps prevent overcooking, reduce food waste, and enable healthier cooking.

SPOT is a smart induction cookware set with real-time sensing technology that helps prevent overcooking, reduce food waste, and enable healthier cooking.

INSTANTEA is a smart tea maker for the GCC market, using reusable tea cartridges to prepare different flavours and portion sizes without single-use capsules.

INSTANTEA is a smart tea maker for the GCC market, using reusable tea cartridges to prepare different flavours and portion sizes without single-use capsules.

ALTAIR, a wireless tumour-localisation probe designed for intuitive use, high functionality, and efficient mass production under healthcare regulatory standards.

ALTAIR, a wireless tumour-localisation probe designed for intuitive use, high functionality, and efficient mass production under healthcare regulatory standards.

PROBEFIX is a medical device that securely holds cardiac ultrasound transducers during echocardiographic examinations.

PROBEFIX is a medical device that securely holds cardiac ultrasound transducers during echocardiographic examinations.

PROBEFIX DYNAMIC is a medical device that stabilizes ultrasound transducers during dynamic and sports-related examinations.

PROBEFIX DYNAMIC is a medical device that stabilizes ultrasound transducers during dynamic and sports-related examinations.

The user interface for Sirius Medical’s Altair tumour-localisation system, designed to improve usability on the Advantech AIM-68H medical tablet.

The user interface for Sirius Medical’s Altair tumour-localisation system, designed to improve usability on the Advantech AIM-68H medical tablet.

ERGONODE, a wearable device that monitors posture to help prevent injuries among healthcare professionals, combines aesthetics with user-centred design.

ERGONODE, a wearable device that monitors posture to help prevent injuries among healthcare professionals, combines aesthetics with user-centred design.

Sirius Medical’s flagship interface, designed to reduce learning curves and improve usability across its tumour-localisation systems.

Sirius Medical’s flagship interface, designed to reduce learning curves and improve usability across its tumour-localisation systems.

A customizable bottle platform for the Philippine market, enabling distinctive products without changing the manufacturing process.

A customizable bottle platform for the Philippine market, enabling distinctive products without changing the manufacturing process.

A bottle for the Philippine market featuring a distinctive form and dual-mouthpiece system for a more versatile drinking experience.

A bottle for the Philippine market featuring a distinctive form and dual-mouthpiece system for a more versatile drinking experience.

FIZZ MAKER is an all-liquid carbonation device that brings professional carbonation technology into the home in an intuitive consumer product.

FIZZ MAKER is an all-liquid carbonation device that brings professional carbonation technology into the home in an intuitive consumer product.

Research Through Design

Beyond client work, I regularly explore new ideas, technologies, and product opportunities to challenge assumptions, experiment freely, and keep my creative thinking evolving.

Exploring bio-inspired tangible interfaces that improve the communication of physiological information through interaction design and materiality.

Exploring bio-inspired tangible interfaces that improve the communication of physiological information through interaction design and materiality.

An interactive fitness mat that negotiates training intensity with recreational runners through music and embodied interaction.

An interactive fitness mat that negotiates training intensity with recreational runners through music and embodied interaction.

A tangible voice assistant that combines emotional feedback and wearable data to support healthier running decisions.

A tangible voice assistant that combines emotional feedback and wearable data to support healthier running decisions.

Design Explorations

Beyond client work, I regularly explore new ideas, technologies, and product opportunities to challenge assumptions, experiment freely, and keep my creative thinking evolving.

Cocoon is an OLED table lamp that unfolds to be transformed into a computer monitor aimed at enhancing the spatial and perceptual experience of working from home.

Cocoon is an OLED table lamp that unfolds to be transformed into a computer monitor aimed at enhancing the spatial and perceptual experience of working from home.

Sigma of Galaxy is an ultra-portable accessory designed to deliver a powerful, versatile, and engaging laptop-like experience of Samsung DeX1, anywhere, at any time.

Sigma of Galaxy is an ultra-portable accessory designed to deliver a powerful, versatile, and engaging laptop-like experience of Samsung DeX1, anywhere, at any time.

Frame is a 22-inch rollable monitor for users with limited space to work from home or in need of accessing a bigger screen wherever they go.

Frame is a 22-inch rollable monitor for users with limited space to work from home or in need of accessing a bigger screen wherever they go.

The Avantix pacifier delivers comfort and a seamless user experience for both parents and children. It's designed to endow an aesthetically pleasing and familiar interface to a higly technical product.

The Avantix pacifier delivers comfort and a seamless user experience for both parents and children. It's designed to endow an aesthetically pleasing and familiar interface to a higly technical product.

Tanium is a highly functional, space-saving laundry solution with a modern, refreshed aesthetic, elevating both the performance and user experience of Electrolux's all-in-one system.

Tanium is a highly functional, space-saving laundry solution with a modern, refreshed aesthetic, elevating both the performance and user experience of Electrolux's all-in-one system.

JellyBOT is a gaming drone concept designed to clean the house while cleaning the ground that collects the dust and dirt particles using jelly wheels.

JellyBOT is a gaming drone concept designed to clean the house while cleaning the ground that collects the dust and dirt particles using jelly wheels.

Brand & Visual Identity

Great products extend beyond their physical form. Through visual identity, storytelling, and strategic thinking, I help shape the brands and experiences that bring them to life.

This project explores three distinct growth opportunities within the cookware market, each built around a different consumer insight, brand platform, and product ecosystem.

This project explores three distinct growth opportunities within the cookware market, each built around a different consumer insight, brand platform, and product ecosystem.

Leading the go-to-market strategy for FizzMaker, a soda maker designed to turn flavor and carbonation into a playful culinary experience for a younger audience.

Leading the go-to-market strategy for FizzMaker, a soda maker designed to turn flavor and carbonation into a playful culinary experience for a younger audience.

Tumbletea is a bold European tea startup and brand that makes premium blends feel fresh, sexy, and irresistible to Gen Z consumers through a bold 360° creative ecosystem.

Tumbletea is a bold European tea startup and brand that makes premium blends feel fresh, sexy, and irresistible to Gen Z consumers through a bold 360° creative ecosystem.